To process data and statistics of site is a fundamental part of the CATHEDRAL but it can be a little complicated. Much people note that his site this losing traffic but, in spite of seeing all these data does not know to that it must this slope, does not know to process these fundamental data for CATHEDRAL. Here we will give small tricks you to watch your data and to take the corresponding actions. Note that these tricks also can be applied, not only to the page in if but also to folders or types of content within site like blog for example. At level CATHEDRAL, the traffic ascent can be attributed to a better positioning of some indexed pages or, or to new pages that generate new visits. But here, we are going to study the two statistics that there are to watch for knowing exactly that it is what happens: 1.
To watch I number of pages that receive at least one visits This can be found out easily, removing data from your account of Google Analytics. It is important to also study it per week and month. If in spite of generating new contents this I number no perhaps it increases has to do with the indexing of Google. Old contents can stop being indexed. To qui it is necessary to also find out I number of page of error 404 that they are generating. On the contrary, if suddenly, there is a height of the unexplained traffic, can come from the Googlebot that begins ” crawlear” your page but in depth or that makes case to your sitemap XML. 2. I number of key words that it generates but of a visit This embosoms to you so that key words your site this positioned and attracts visits. If all this good, will be a correlation between these two statistics. If no, it will be possible to be interpreted better, than contained this not indexing itself or, or the other way around, that contained he is but ” Google friendly” and it generates many visits.